Business Writing Masterclass

Wed 11 March 09
9am - 5pm
Venue TBC
TBC

Brisbane
QLD
49
$698.50
$654.50 N/A
*Plus booking and credit card fee
HOW IT WENT


ABOUT THE EVENT

 Get more kick from your keyboard!

In tougher times, it’s smart to build your skills to put you ahead of the pack when the good times return. Solid writing skills will be valuable then, but also now, when effectiveness is critical.

Leading businessman and philanthropist, Warren Buffett, agrees: “You show me the person who can communicate well… they can have enormous impact and will jump out of the pack in terms of hiring later on.” Read more about what Warren Buffett and other business experts say about the value of writing training.

Research shows you probably spend 35–70% of your day writing – proposals, reports, emails and more. It makes sense that if you write well, you’ll get the lion’s share of rewards.

This one-day masterclass presents some of the world’s best ideas and processes to help you write professionally and persuasively. They’ll help you to:

- Get better results, by getting and keeping readers’ attention,
- Save time, by writing efficiently, and
- Save face, because everything you write either enhances or erodes your brand and professional reputation.

You’ll leave with sharper skills, a suite of practical tools, and a resource manual rich with techniques and knowledge. Best of all, you’ll feel empowered to write like the professional you are.

You'll learn to:

- Create compelling documents for a variety of audiences and mediums
- Write concisely, clearly and with impact
- Write faster and more efficiently
- Use smart structure to keep readers reading
- Get your readers to take action!

What you get:

- A day of practical, interactive training
- Comprehensive workbook
- Lunch, morning tea, afternoon tea
- The chance to meet other Business Chicks 


Download course outline


Testimonials

“Your tips and advice (and I used them all) made my last report 1000% easier to write. And our client loved it, saying it was ‘very well written, very readable, well presented, and logical…’”
Karen Olver, Social Research & Planning, Urbis (Australia, Asia, Middle East)

“Paul’s high energy style of training was fun and informative. Our group responded well to your interactive approach.”
Marketing & Communications Manager, ING Real Estate Investment Management 


About Paul Jones

Paul Jones from Magneto Communications is a professional copywriter who also trains businesspeople to write professionally and persuasively. He’s been copywriting and training for over a decade. Leading a team of up to six other writers, his client list includes ABN AMRO, Westpac, News Limited, Clayton Utz, Optus, Leighton Contractors, IBM, and Kimberly-Clark.

His broad experience as a copywriter, combined with his training background with Qantas and the Australian Institute of Management, make him a knowledgeable, engaging presenter. Your learning experience will be practical, content-rich, relevant to your everyday writing challenges, and entertaining!


Group Bookings

Contact us to discuss group booking prices.  



Monday 13th Sept 2010
Sydney Convention & Exhibition Centre,NSW
$149.00 /
$139.00

Wednesday 22nd Sept 2010
Wine Room,VIC
$77.00 /
$66.00

Friday 22nd Sept 2010
To Be Advised,QLD
$77.00 /
$66.00