It’s a funny thing, time. When you have more of it, you get less done.
We pulled off a really big coup at Business Chicks last week. We secured Sir Bob Geldof as our next guest speaker in Melbourne. What made it a bigger coup is that it all took about four hours. In four hours we negotiated the deal with Sir Bob’s office and the digital team wrote the copy for the invite and website and made the event live. The events team secured a venue and paid the deposit; the partnerships team secured an event sponsor; the marketing team sent it through our social channels; we put the event on sale and we cracked open the champagne.
What could have taken months took four hours.
Your tasks and workload will expand to fill the time you’ve got, so why not shorten it? This is exactly why I give my team every Friday afternoon off at Business Chicks. Since we’ve been doing this, there’s been no effect on productivity. In fact I’d say our productivity has increased because the team know that they’ve only got a half day on Fridays, so they work hard and manage their time around this.










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