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WHEN Tuesday 15th July 2008
TIME 9.00am – 5.00pm
WHERE NAB Office
Level 28
255 George St
Sydney
PRICE $595 + GST Members
$635 + GST Guests
$535 + GST for 5 tickets or more

 

Business Writing Masterclass, with Paul Jones

A major business survey last year found that half of all companies consider employees' writing skills when deciding who to promote.

So better writing could smash your glass ceiling!

Most people think that because they write all the time they must be good at it. But earlier this year a Cambridge English graduate [BA (hons) MA] did this masterclass and said, "Regardless of what you know you will still learn more."

Here's how others describe it:

  • "You brought writing to life - I felt excited to write for work."
    Valad Property Group
  • "Paul was brilliant. An engaging, articulate and intelligent trainer. Great course - very valuable." IQPC Australia

This one-day masterclass presents some of the world’s best ideas and processes to help you write professionally and persuasively.

You'll leave with sharper skills, a suite of practical tools, and a resource manual rich with techniques and knowledge. Best of all you'll feel empowered to write like the professional you are.

You'll learn to:

  • Create compelling copy for a variety of audiences and mediums
  • Write concisely, clearly and with impact
  • Write faster and more efficiently
  • Use smart structure to keep readers reading
  • Get your readers to take action!

>>>> MORE: Course outline + testimonials

"I love Magneto's energetic facilitation, brilliant post-course learning transfer techniques and tailored approach. You make an otherwise dry topic entertaining."
Milo-Arne Peady, Head of Strategy & Development,
Macquarie Bank

About Paul Jones

Paul Jones from Magneto Communications (www.magneto.net.au) is a professional copywriter who trains businesspeople to write professionally and persuasively. He's been copywriting and training for over a decade. Leading a team of up to six other writers, his client list includes ABN AMRO, News Limited, Clayton Utz, Optus, Leighton Contractors, IBM, and Kimberly-Clark.

His broad experience as a copywriter, combined with his training background with Qantas and the Australian Institute of Management, make him a knowledgeable, engaging presenter. Your learning experience will be practical, content-rich, relevant to your everyday writing challenges, and entertaining!